It’s obviously a little early for a full assessment of this new device but we do know a few things. It’s quite small and compact – much lighter than and iPad – and the UI is very handsome. Android users will be kind of miffed that the device doesn’t support the Android App Store, however, because B&N want’s a “curated experience.” So much for the openness of Android.
As a recent Nook convert, I’m excited for B&N if a little wary. At $249 the Nook Color is half the price of the iPad. However, don’t expect this to act as a full tablet computer. It isn’t. It’s B&N’s show and outside software isn’t invited.
Well, well. The interweb rumor mill wins again. It’s been said for weeks that B&N was going to out a color Nook and sure enough, the bookseller did just that.
posted Oct 24th 2010 9:14PM 
Barnes & Noble's done a pretty decent job of keeping a supposed Nook Color hidden from our prying eyes, but an errant accessory may have jumped the gun -- the "Nook Color Screen Film Kit," to be precise, whose product image is pictured immediately above. CNET discovered the protective film hanging out on Barnes & Noble's website, and quickly grabbed this picture before it could be removed. Even if we're legitimately looking at the new Nook, of course, this doesn't tell us much about the seemingly button-less product underneath. How's this: We'll go out on a limb and tell you it's got a color touchscreen. 
Both Amazon and Barnes & Noble have downplayed actual e-reader device sales numbers, instead crowing about the number of e-books sold in the past year. This is an important distinction because it shows us a few things about the Nook/Kindle audience. First, e-readers (dedicated e-readers, mind you, not tablets) are popular with heavy readers and, as a corollary, most e-reader owners buy a lot of books. However, the real value has been in the e-book format itself, as the popularity of the Kindle and Nook e-book stores can attest. Since the first e-readers trickled out of Sony in about 2006, the general audience has complained about the lack of a color option and their interest has been consistently drawn to tablets like the iPad, the Playbook, and the HP Slate. What’s an e-reader manufacturer to do?